21 January 2026
Pantone's Color of the Year 2026, Cloud Dancer, arrived as a soft warm white and intentionally understated. Emerging at a moment when the world was seeking pause and restoration, the color offered rel...
24 December 2025
This season reminds us about hope. Every ending holds the promise of a new beginning.Through moments of reflection, gratitude, and togetherness, it invites us to realign with what truly matters and st...
08 December 2025
AI can generate thousands of ideas, analyze trends, and create perfect-looking visuals, but branding is not only about execution, it's also about emotion, intention, and culture. The way AI talks is f...
10 November 2025
In the creative world, AI has proven to be a valuable collaborator. It helps designers, strategists, and writers work faster-analyzing data, generating variations, and enhancing precision in image-mak...
08 October 2025
In mid-2025, Puma reignited the cultural moment around the Speedcat silhouette through a collaboration with Rose Blackpink. As one of the most influential style icons among Gen Z and millennials, Rose...
16 September 2025
Packaging is more than just a wrapper; it's the first conversation a brand has with its audience. How a product feels in your hands can shape perception and foster emotional engagement. As sustainabil...
