Founded in 2017, Kiip Wireless aims to present the latest premium and affordable wireless products to the Indonesian market by offering three products: wireless power, wireless audio, and magnetic accessories. However, there’s a lack of consistency throughout the application of identity in various products and packaging. Milestone was directly assigned to integrate consistent visual identity for Kiip Wireless.
The work began with a simple industry study to collect insights which later served as the basis for the branding process, resulting in a core message: ‘Go Wireless, Go Further’.
The core message carried the brand’s aspiration for a wireless world. Kiip Wireless’ logo was rejuvenated, resulting in a more consistent Kiip comma to represent the versatility and never-ending development of the brand towards wireless technology.